2 April 2026
Overcome the hurdles and accelerate your real-world impact through user research
Six principles for impactful user research and testing in the charity sector
We’ve put some small files called cookies on your device to make our site work.
We’d also like to use analytics cookies. These send information about how our site is used to a service called Google Analytics. We use this information to improve our site.
Let us know if this is OK. We’ll use a cookie to save your choice. You can read more about our cookies before you choose.
Blogs by author
2 April 2026
Six principles for impactful user research and testing in the charity sector
10 March 2026
Examples of how we consider trauma and its impact, before, during, and after research sessions. There are no examples of trauma mentioned.
12 August 2025
Drawing on extensive user testing, these actions will help charities build trust and maximise conversions in online fundraising
22 July 2025
Strategic content that works harder: doing less but doing it better
16 June 2025
How we’ve used content modelling and structured content for digital products
7 June 2024
A summary of our latest approach for before, during, and after research sessions. There are no examples of trauma mentioned.
21 November 2023
What we learned, reflections and things we’d like to dig into further